“Destination of the Month”
Program Aims to Up Barbados Bookings

Barbados Tourism Authority’s New York office recently partnered with Boston-based wholesaler, TNT Vacations to develop a “Destination of the Month” program. Initiatives of the program included: extensive training for TNT Vacations Reservations staff in conjunction with the BTA and its hotel partners; joint sales calls with TNT’s sales team; travel agent evening presentations; as well as Barbados-related fax, email and web broadcasts to be circulated to travel agents and consumers. Product Planning Manager Jamie Labaire, who attended last year’s Connect BGI Expo, expressed excitement with the new program and is looking forward to a successful year with Barbados bookings. “My experience in Barbados last year was wonderful. It’s a marvelous destination – especially the nightlife!”

To arrange staff training for your sales team, please contact the BTA at (800) 221-9831 or www.visitbarbados.org.